Business Development & Negotiation

Training in BD & Negotiation at MCI Management Center Innsbruck

20 participants of Waterbergh's two-day management seminar on Business Development & Negotiations received their certificates.

The 13-hour intensive training covered the following topics:

  • Basic of B2B sales

  • Identification and contacting of target companies

  • The partnering process

  • Drafting and negotiation of the term sheet

  • Typical provisions of a licensing term sheet

  • The Harvard concept of negotiation

  • Preparation, execution, and closing of the negotiation

  • Negotiation tactics